Every One Counts

How many people have you helped out this year? Give it a guess. Do you hold open doors? Help with prams? Make tea? Maybe you volunteer. Is it 10? 20? 100? Nicely done.

If you work at innocent drinks, some of the profits from your hard work this year have gone to the innocent foundation—and we make it our business to help as many people as we can, year in and year out.

This year is special: the innocent foundation is celebrating its 20th birthday. As part of that celebration, we’re taking a moment to look back and count up all of the people we’ve supported along the way.

We’re counting up because we’re proud of what we’ve accomplished.

We’re counting up to inspire ourselves to keep going.

We’re counting up because –from the 16 pairs of overalls we bought for smallholder farmers in 2004 to the 8% of Guatemalans who are eating more nutritious corn in 2024 thanks to a project we funded—every one counts.

Want to hear about how one sooty seed turned things around for farmers across Madagascar?
What about the enterprising woman who got us pumped about manual irrigation?
Or the non-profit leaders with big bold ideas in cashew and great big ambitions for corn who took a risk and made a great big difference?
Why not take a look at some of the award-winning partners the foundation has made big bets on?

Check back here for more stories, events and opportunities as we count down to the big tally-up in June.

• If you work for innocent drinks and would like to register your interest in a foundation scholarship or to volunteer an hour, an afternoon, or a little more with the innocent foundation follow the link here.
• Join our Leadership Interview Series with the COO of Kickstart International (April 16th), the freshly minted CEO of the Empowering Farmers’ Foundation (May 2nd) and the Executive Director of Semilla Nueva (May 23rd TBC) (in person and online; sign up by following the link in the date).

Countdown to the big Tally-Up