competititve Ethiopian honey market


emilie in ethiopia

I landed this morning in Addis Abeba, the capital of Ethiopia, with only a 2 hour delay. Not a bad start. Luckily this box made the airport queue slightly more entertaining.

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We then spent the afternoon touring round the supermarkets to find out more about local honey products.

Supermarket

What was my surprise to find not 3, not even 4 but 5 different brands, none of which advertise the moisture content like ours does. Where does our Amar honey fit in this fierce competitive environment? We will find out over the next two weeks. And yes, the seats in the hotel lobby really are as comfortable as they look: I might suggist them to Ethiopian Airlines.

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